Have you ever wondered why some people are successful at marketing online, while others struggle just to make things click? I’ve found there are three main things a successful online marketing plan has: A...
A recent series of articles (1) & (2) by Maria Elena Duron from buzz2bucks.com are great reads about personal branding and creating effective word of mouth. She gives a really good example of how...
I know what you’re saying… they are a prospect they don’t know me yet. Like Einstein used to do let’s go on a thought experiment. First on Einstein’s thought experiments… many of his greatest...
I wanted to share with you a powerful technique that you can employ in your business that draws emotionality and creates connections with your target market. This strategy is to showcase your product or...
Facebook Study with Results While we hear about the power of social media as marketing tools, especially for those trying to bootstrap their businesses, but just how effective is it? New research from Utpal...
Over at insidefacebook.com there is a great story about a properly designed Facebook fan page. “People do business with people that they like,” Vetstein said in a recentABAJournal.com blog post. “Facebook enables you to...
One of the best ways to get high search engine rankings is to create hyper local focused content. If you aren’t doing this I would suggest that you change your thinking on content. The goal...
While watching football these past few weekends I’ve noticed a campaign from Hyundai that is is going in a direction of where I feel the world of advertising and engagement is heading. I also...
I often get asked what are the things you need to have in place to have social media success? While the answer to this is vastly different for each person or company, the steps...
Squidoo is a great source for building your authority in any niche or any market. It also is a great way to connect with potential clients and prospects. It also is a great source...
Do your prospects, customers or clients really want (or need) to read another item of sales material? Of course not. Every good company, brand or person of mention has a story. A fable of...
Are you looking for more traffic to your website or blog? Using Hubpages.com correctly can effectively increase your traffic in a very targeted manner. HubPages.com is an internet community where users can publish content,...
We advertise what we are and what we do constantly. At the core advertising adds value to a product by changing our perception, rather than the product itself. Rory Sutherland makes the daring assertion...
