Top 3 Personal Brand Building Questions
As with anything else in life you should never assume you know the answers. I find going into things with this mindset helps more often than it harms the effort. So when I sit...
Tagged: communication
How to Not Engage in Social Media Successfully
I’ve noticed a welcome trend these last few months—social reality has hit social media. I’ve always said that social media is just one spoke of your marketing wheel and it finally does look as...
Who Are You… and Why Are You Talking To Me?
Your prospects and potential clients are asking themselves right now… who are you and why are you talking to me? You better have a good answer. In personal branding there is one skill upon...
The Power of Word of Mouth
A recent series of articles (1) & (2) by Maria Elena Duron from buzz2bucks.com are great reads about personal branding and creating effective word of mouth. She gives a really good example of how...
5 Elements of Being a Leader In Your Market
Becoming a leader in your market is critical to personal branding success. This foundation must be in place for your personal brand to be an effective and dominant brand. What qualities are essential for...
Have You Spent the Day With Your Prospect Yet?
I know what you’re saying… they are a prospect they don’t know me yet. Like Einstein used to do let’s go on a thought experiment. First on Einstein’s thought experiments… many of his greatest...
Your Social Network is Offline… and Why That’s a Good Thing
Facebook, Twitter, and LinkedIn and all social networks are great for meeting new people, even maintaining connections, and driving traffic to your website. The only problem is that sitting behind the screen making comments,...
Justification - The Secret to Concise Process and Effective Communication
Years ago when studying copy-writing I learned a concept called justification. Justification is when each and every word has to justify itself… why it exists in a headline, a sub-headline, or the beginning of...
7 Short Communication and Authority Tips
Here’s 7 short straight to the point tips on communication. I recently stumbled upon these while going through some notes and I have no idea where I found them or when I wrote them...
Abraham Lincoln and Social Media
When Abraham Lincoln was faced with keeping the United States together during the Civil War he was fortunate to have a new technology- the Telegraph. For history buffs this historical record gives us amazing...
Your One Idea
Recently I was listening to the Podcast EconTalk by Russ Roberts who was interviewing Nassim Taleb. If you are unaware of who Nassim is- he wrote two great books The Black Swan and Fooled by Randomness....
Content Secret - The Inverted Pyramid
When Creating content think about an inverted (upside-down) pyramid. Always include your most important information and points first Then follow with helpful information and finally end with what would be nice to know. Doing...
Did You Use That? Sorry I Threw it Away.
If you use Twitter you would have noticed today as the stream and conversations included hashtags such as: #fixreplies #twitterfail among other phrases and conversations appeared throughout the day. In today’s world with instant...
What is Twine and Why You Should Use It
Twine is a social networking site that allows you to connect anything you find online within one inter-twined conversation. From Facebook, Myspace, Digg, De.li.cous, Bebo, Twitter, blogs, etc… all are connected within a conversation...
One of the Best Sources for Business Inspiration
I wanted to share one of the best websites and podcasts I have found for business and general inspiration. Hopefully you have already had a chance to listen to Andrew Warner over at Mixergy.com....
