Top 3 Personal Brand Building Questions
As with anything else in life you should never assume you know the answers. I find going into things with this mindset helps more often than it harms the effort. So when I sit...
Tagged: Branding Insight
Define the Core of Your Personal Brand
The most important step to creating a personal brand is defining your personal brand. To do this you must define the core of who you are to create the core of your personal brand....
Details To Consider For A Successful Niche Brand Building
The ability to niche brand anything has never been easier than as it is today. I often look back a few years and realize how hard it was to find people who liked certain...
How to Create Your Personal Brand Story
Are you unsure of where to start to create a unique personal brand? There is one fool proof way to create a completely original foundation for your brand. Simply start with building your personal...
Who Are You… and Why Are You Talking To Me?
Your prospects and potential clients are asking themselves right now… who are you and why are you talking to me? You better have a good answer. In personal branding there is one skill upon...
The Power of Word of Mouth
A recent series of articles (1) & (2) by Maria Elena Duron from buzz2bucks.com are great reads about personal branding and creating effective word of mouth. She gives a really good example of how...
The Celebrity Personal Branding Myth
Why does every personal branding evangelist talk about a major celebrity when they preach on building a personal brand? To begin with the top tier celebrity does not have a personal brand. Celebrities have...
7 Short Communication and Authority Tips
Here’s 7 short straight to the point tips on communication. I recently stumbled upon these while going through some notes and I have no idea where I found them or when I wrote them...
Personal Image Vs Personal Brand
It would be fair to warn you. There will be a reoccurring theme on our blog here the next few weeks. At least once a week I’ll be taking on what I find to...
Example of Showcasing You or Your Product in a Powerful Story
I wanted to share with you a powerful technique that you can employ in your business that draws emotionality and creates connections with your target market. This strategy is to showcase your product or...
Your One Idea
Recently I was listening to the Podcast EconTalk by Russ Roberts who was interviewing Nassim Taleb. If you are unaware of who Nassim is- he wrote two great books The Black Swan and Fooled by Randomness....
To Branding Go Where No One Has Gone Before
I have been in development mode for the last few days… I had to take a break this weekend and watch the new Star Trek movie. After watching the movie one thing came to...
Niche Branding - First Step in Branding Success
Ok, you have experienced some success. Now it’s time for you to use that success to catapult your current attention from clients, prospects, and customers into even more success. I’m going to give you...
TGIF: Twitter, Google, Internet, Facebook and How to Be Found
Found a post with tremendous insight about marketing and the pitfalls of what is the rage (social media). TGIF (Twitter, Google, the Internet, and Facebook) cannot overcome crappy products or services. http://www.brandingstrategyinsider.com/2009/11/social-media-not-the-answer-for-weak-brands.html How to...
Becoming Part of the Conversation - Case Study
While watching football these past few weekends I’ve noticed a campaign from Hyundai that is is going in a direction of where I feel the world of advertising and engagement is heading. I also...
