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How to Create Your Personal Brand Touchstone
Do you want to launch your personal brand into the stratosphere? There is one thing you can do to catapult your brand building to …
Your Social Network is Offline… and Why That’s a Good Thing
Facebook, Twitter, and LinkedIn and all social networks are great for meeting new people, even maintaining connections, and driving traffic to your website. The …
Justification - The Secret to Concise Process and Effective Communication
Years ago when studying copy-writing I learned a concept called justification. Justification is when each and every word has to justify itself… why it …
It’s Not What but It’s the Why That Counts
One of the first questions I get asked when I sit down with somebody to engage in new media goes something like this… What …
Will Your Parachute Open… Simple Business Advice Learned in the Army
How an attention detail and creating systems in your business will make you better at what you do, give you more time, and ultimately make you more successful.
Are You Accounting for Micro-Decisions?
There’s something I’ve noticed over the last few years, at least in my own online purchases. I think I make a near instant decision …
Abraham Lincoln and Social Media
When Abraham Lincoln was faced with keeping the United States together during the Civil War he was fortunate to have a new technology- the …
Why You Should Make Sure Others Steal Your Ideas
You should strive to have your ideas stolen. Over the last few days a few of my friends on Facebook have spoken out about …
Personal Image Vs Personal Brand
It would be fair to warn you. There will be a reoccurring theme on our blog here the next few weeks. At least once …
Why Having a Vision is the Single Most Important Thing You Need for Success
It’s all about vision. Attaining goals, driving revenue, leadership… it’s all about your clear and concise vision. If you have this figured out then …
Example of Showcasing You or Your Product in a Powerful Story
I wanted to share with you a powerful technique that you can employ in your business that draws emotionality and creates connections with your …
Is Trust Your Strategy?
Does your marketing strategy bring you closer with your prospect or current customer? Does it create a bond of trust with them? Does your …
The Power of the Written Word
The written word is one of the most persuasive tools ever invented by humankind. Sure we’ve been to the moon, our future arch enemies are exploring …
Your Product is Your Marketing
Have you played the telephone game? You know the one where one person whispers a sentence and by the end it gets all garbled? …
60 Days From Now
Quick question for you… What are you doing today that is going to have an impact in your business or what you do 60 …
