Category: Sales

6 Steps for Google+ Lead Gen

6 Steps for Google+ Lead Gen

I recently read that the “+1” button on Google+ is pushed more than 5 billion times a day. While I tried to wrap my head around what 5 billion anything really means, the marketer...

Customer loyalty is disappearing in a hurry

Customer loyalty is disappearing in a hurry

If business leaders thinks that the global crisis is over and that the future financial performance should be okay, a word of caution is that all businesses are suffering from a more serious and...

Why A Rising Win Rate Can Be a Bad Sign

Why A Rising Win Rate Can Be a Bad Sign

The reason was simple. The Sales team vastly improved. Instead, their buyer was engaging with sales later in their buying cycle. The overall number of opportunities within the company was decreasing. Sales used to know when...

Is the Sales Funnel A Flawed Metaphor?

Is the Sales Funnel A Flawed Metaphor?

This image provides really good insight. For a while we’ve talked about your sales funnel essentially becoming a sales bucket. The post and the image here really highlights the current state that the internet...

5 Powerful Words to Close a Sale

5 Powerful Words to Close a Sale

Your words help you build relationships with customers-so choose them carefully. Awesome photos, catchy videos, and fancy graphics are helpful, but the most important thing where sales are concerned are the words you use....