Is advertising to millennials on Facebook, Instagram a lost cause?
Facebook CEO Mark Zuckerberg even confirmed this in the third quarter earnings call, noting that Facebook has seen a decline in teen users. Those that are on Facebook and Instagram are becoming impervious to advertising, with many of them blocking out ads on these social networks. A new study by Social Chorus shows that only 6 percent of millennials polled find online advertising to be credible.
Image courtesy of insidefacebook.com